ADRFM
Analytics can often be a barrage of complicated and intimidating charts that require a data analyst to guide you through the results. It can leave you stressed trying to understand your own data, when all you want to know is where you focus your budget and who to target for your next big campaign.
Enter ADRFM – the reporting suite we like to refer to as an Analyst in a Box. With its easy-to-understand interface and modular functionality, we organise your data in streamlined ways so you can get the insights you need clearly, quickly, and accurately.
With ADRFM, we do the thinking for you so you can get on with making the big decisions.
Why ADRFM
For Newcomers & Veterans
Our focus has been on developing an experience that allows seasoned fundraisers to dive in and get the information they need, while also welcoming those new to the sector without overwhelming them. With our comprehensive onboarding process, we’ll help you get the most out of the self-service interface. By removing the barriers to entry into the world of analytics, ADRFM allows you to focus on the bigger picture for your organisation.
Fits to Scale
We know organisations come in all shapes and sizes with different needs and goals, so we’ve developed ADRFM to adapt to your needs. Its ever-growing modular design can be fine-tuned on setup, focusing on the insights you need most. And if you grow to the point where you need new tools and functionality? No problem – we’ll turn on the things you need whenever you’re ready.
A New Home For All Your Data
Worried that your data won’t be able to make the jump to ADRFM? Leave that to us. Our tailored data transformation and migration services will ensure everything is ready to go, no matter your CRM system of choice.
The Need for Speed
Time waits for no one, and neither should you. With our intuitive reports, you can get the insights you need in an instant, across a variety of familiar metrics (and more that you didn’t think you needed.) We’ll even talk to you about how often you want your data refreshed to ensure your results are up-to-date, every time.
Flexible Insight
Different roles in your organisation will want different results in various forms. With ADRFM’s accessible self-service interface and powerful filters, you can fine-tune your results in just a few clicks, keeping it simple or going as in-depth as you like.
Modules
ADRFM contains different modules that provide unique insights into your data. Thanks to ADRFM’s scalable nature, you can have as many or as few active as you like.
The CORE module within the ADRFM reporting suite provides a comprehensive overview of your charity’s fundraising activities. This high-level view showcases key performance indicators that highlight how your organization is performing, empowering you to become a more data-driven decision-maker. The CORE module delivers the essential insights you need to understand your overall fundraising landscape and identify areas for optimization.
Building upon the foundational insights from the CORE module, the Individual Giving module dives deeper into the data surrounding your mass market fundraising efforts. This includes analyzing the behaviour and engagement of supporters who respond to appeals or participate in regular giving programs. The focus of this module is to uncover opportunities to encourage a second gift, strengthening the connection between your organization and these valuable donors.
The Events module within ADRFM offers a specialized look at the supporters participating in your organization’s various fundraising events. This includes tracking the conversion of event enquiries to actual fundraisers, understanding how participants’ networks contribute to raising money for your cause, and gaining visibility into the different event types that resonate most with your supporter base.
The final module in the ADRFM suite focuses on your organization’s online engagement data. This provides insights into the digital interactions of your supporters, whether that’s through online donations, email activity, or other actions taken to raise awareness for your cause like campaigning. By leveraging these insights, you can optimize your digital engagement strategies and maximize the impact of your online presence – testing what works and adapting as needed.
This is just the start for ADRFM, with our next set of modules focusing on High-Value Fundraising and Benchmarking coming soon, and we don’t plan to stop there. We’re eager to continue delivering new modules and functionality that you need, so why not get in touch? The solution you’re looking for could be just a message away…